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Commercial Printing: Reading the Fine Print for Hassle-free Printing

There things you should know but are too lazy
to read. When it comes to buying things• Human error can be minimized but are
online or doing transactions such as onlineentirely unavoidable. When customers see a
commercial printing, the fine print should bedifference in their job specification they
treated as guidelines to make transactionsshould call the printing company within 24
flow more smoothly. It helps both you and thehrs and ask for a reprint. They will ask you
company  to  read  them  carefully.to return all the printing jobs before they
issue  a  reprint.
The fine print can be found in almost any
business transaction. The fine prints give• At times when the customer changes
you further explanations. It can also be thetheir mind and decides to cancel a print job,
terms and conditions applicable to your(before the proof is accepted) refunds are
orders.possible given no work has been done. Certain
charges for digital proofs and other services
Such fine prints are present at the back ofwill be deducted from the actual refund.
parking ticket, the back of the laundry claimPlates, professional fees and such should be
stub, and of course, in most websites. Inexpected.
commercial printing companies, it is best to
read the terms of use so you can adjust yourTurn  Around  Time
expectations. It will save both you and the
printing company a lot of trouble in the• The turnaround time is only for the
future.actual printing time. You should give
allowance for the pre-press time (or the
Ordersapproval of proofs) and shipping time. Even
when you waive your proof, there can be
• Because each project is made withtrouble with the wrong file format, or the
your specifications, all orders are final.file quality. In this scenario the printing
When you approve a proof, or waive approvingcompany may request you to upload another
one, you consent for the job to go intofile before putting your job to press. Turn
production, especially when you have paid foraround starts after the approval of proof and
it.payment  of  the  job  order.
• What you approved will be printed,• Only business days are counted, so
regardless of typographical errors, lowyou have to check their business days. Also
resolution, or distorted images. Even if thetake note of non-working holidays. Turnaround
mistake is obvious, they are required toends when the prints leave the warehouse.
relegate it as your artistic license. This isShipping is excluded from the count, so you
why proofing is such an important step so youshould allocate time for shipping as well.
can check your file before you signal it orAlthough the printing company arranged for
approve  it  to  go  into  production.the shipping, they have no control over what
happens to the prints after it leaves the
• It is utterly important for you towarehouse.
review the digital proof they send you. At
times, when the printing companies see poorThese are simple guidelines you should take
quality images that will translate to poornote of when acquiring the services of an
print, they will advise you during theonline commercial printing company. For other
proofing stage. Remember, your input greatlyinquiries, you can call the printing company
dictates the output. If you haveahead of time to guide you through the
high-resolution images then that wouldprinting process. The extra effort of knowing
automatically be obvious in the final printthe guidelines of printing will help make
output.your printing experience hassle free and
pleasant.
Reprints  and  Refunds



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